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Gift Card Programs and Solutions
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Gift cards not only
attract new shoppers, they also keep good customers coming back: - Half of all respondents said they planned to buy a gift card for a store or product
- More than one-third (34%) of the respondents said they will buy them for restaurant meals
- 27% expressed that they will purchase gift cards to be used in service or “experience” establishments, such as hair salons, spas, or movie theaters
*Deloitte & Touche USA LLP Consumer Business Industries Practice, 2004 Holiday Survey: Retail Holiday Outlook.
Call 800-803-3335
Start your Gift Card program today
with our Gift Cards to Go starter program!
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New Gift Card Design Options—Star Card Line
This playful, contemporary gift card design virtually shouts, “Surprise!” It's suitable for any occasion, including birthdays, weddings, baby showers and graduations. Four color palettes are available, and each card features the phrase “A GIFT FOR YOU” across the bottom. Plus, merchants can add up to four lines of text, with 30 characters per line. We think you'll agree that a star was born with this creative design.
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New Design Options—Celebration Pack Card Line
Offer merchants variety and value with our new Celebration Pack card line! This versatile 500-card package includes an assortment of four holiday or theme cards, enabling merchants to achieve a semi-customized look with an easy-to-order standard card design.
These gift cards work well throughout the year for birthdays, weddings, Valentine's Day, Mother's Day and many other special occasions, including the winter holidays. The Celebration Pack includes 125 cards of each design, and each card accommodates up to four lines of text, with 30 characters per line.
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WELCOME THE NEW BUSINESS TODAY!
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A majority of American consumers would prefer to give an electronic gift or spending card over cash or a paper gift certificate, according to the fourth annual Consumer Insights Survey*. Fifty-two percent of those surveyed said they would prefer to give a gift card over cash (38 percent) or gift certificates (11 percent).
 While many wallets and purses may be getting loaded with gift cards, they don't stay full for long. Twenty-seven percent of those who received a gift card in the previous 12 months said they spent the initial value of their card within one week of receiving the card. Another 31 percent spent the value within one month. And, more than half (55 percent) of those surveyed said they spent more than the initial value of the card they received. As evidenced by the preference given to gift cards over cash and paper certificates, as well as their benefits, electronic gift cards have evolved to become a desired product by purchasers and receivers alike. Sixty-six percent of gift card purchasers said that they give gift cards as a primary gift while 28 percent said they package gift cards with another gift.
Gift Cards help increase revenue at your store!
Gift Cards increase revenue and generate 2 to 10 times more sales than paper certificate programs.
Purchases made with a gift card are 20-50% higher than the average ticket.
Brand Awareness and Customer Loyalty
Build your brand with a pocket billboard - the customer is reminded of your store every time they open their wallet and see your gift card.
Gift cards undoubtedly bring in new customers, new store traffic, increased revenue and incremental sales. It's the best way to get new customers.
Gift Cards magnetic stripe can be reloaded with additional value, creating a loyal customer and ensuring repeat business. Customers like plastic cards; switching from a paper-based to a card-based gift program results in higher customer participation.
Gift Cards keep money in your store!
Gift Cards can be used as a store credit and refund alternative.
Gift Cards are only valid when activated through your terminal. This stops fraud!
Gift Card Terminal Types:
| LinkPoint® AIO |
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| LinkPoint® 3000 |
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| Eclipse® |
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| Hypercom® T7P, T7P Plus |
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| VeriFone® Omni 3200 |
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| VeriFone® Omni 3200SE |
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| VeriFone® 3750 |
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GIFT CARD REVENUE OPPORTUNITY |
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Gift Cards To Go™ |
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card program (100 cards) |
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$199 |
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Transaction fees: |
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$0.40 X 2.5 transactions/card X 100 |
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$100 |
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Total outlay: |
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$299 |
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Your results: |
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Average sale of $35 for 100 cards |
$35 |
$3,500 |
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Plus they spend 30% more |
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$1,050 |
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So total Gift card sales are |
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$4,550 |
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Less your COGS (100% markup) |
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$2,275 |
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Less program total outlay |
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$299 |
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YOUR NET PROFIT: |
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$1,976 |
Ask how to start your Gift Card program today with the
exciting "Gift Cards to Go" program.
E-mail me now: ems@cardservice-rainier.com or
Call now 800-803-3335
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* Commissioned by ValueLink, an industry leader in gift and spending card solutions and is a First Data (NYSE: FDC) company
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ON-LINE PRIVACY STATEMENT
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Thank you for visiting this FDIS RAINIER Web site. This Privacy Policy has been designed to inform you about our data collection and how we use your personal information. From time to time, we may, without notice, modify or eliminate all or a portion of this Privacy Policy.
The Privacy Policy is available on the home page of this site. From time to time, you may click to other Web sites or pages that have different privacy policies. When this happens, you may review the privacy policies that relate to those pages or sites.
We obtain personal information that is needed to provide you with our goods and services. When FDIS RAINIER collects information directly from you, we obtain this personal information in order to provide you with our goods or services, to provide customer service and to fulfill any legal or regulatory requirements. When we obtain information about merchants from third parties, we use sources that we believe are reputable.
The only personal information we collect is information you provide us. This information may include, for example, your name, mailing address, e-mail address and telephone number. If you supply us with personal data and request information from us, we will contact you to provide you with the information you requested. We may also contact you to follow up on your job opportunity inquiries, or we may send you other information about FDIS RAINIER and its products or services that we believe you would find interesting or helpful.
We are committed to protecting the confidentiality of your personal information. FDIS RAINIER's policies limit access to the personal information we collect to employees and business relationships that need the information to fulfill their business responsibilities. We require our employees to adhere to our Privacy Policy. Employees who violate the Privacy Policy are subject to disciplinary action, up to and including dismissal.
For purposes of credit reporting, FDIS RAINIER may share information about you with third parties. We also will disclose information in response to a request issued by a court, government agency or regulatory authority.
We will inform you about the general uses of the information we collect about you. When we have a direct customer relationship with you, we will strive to make information available to you about the general uses of the information we collect. This information is made available through privacy notices on our Web sites, in other formats that are publicly available or through other means specified by applicable state and federal laws.
We use appropriate security safeguards. At FDIS RAINIER, security is important. We employ appropriate measures, including advanced technology, to protect personal information collected against unauthorized access, disclosure, alteration or destruction. These measures may include, among others, encryption, physical access security and other appropriate technologies. FDIS RAINIER continually reviews and enhances its security systems, as necessary.
Our Web sites may be linked to other Web sites. FDIS RAINIER may create links to third-party Web sites. We are not responsible for the content or privacy practices employed by third-party Web sites that are linked to our Web site. Neither do we control or warrant the utility, merchantability or workmanship of the products or services offered at third-party Web sites.
We strive to maintain our privacy standards. FDIS RAINIER strives to meet our privacy program standards. In doing so, we do the following:
- Employee privacy training and employee compliance related to the Privacy Policy
- Periodic assessments of FDIS RAINIER's compliance with this Privacy Policy
- Periodic management review to ensure that FDIS RAINIER actively participates in appropriate privacy activities, including self-regulatory initiatives
How the FDIS RAINIER Privacy Policy applies to you.
The examples contained in this Privacy Policy are illustrations only, and they are not intended to be all-inclusive. If you decide to close your merchant account or become an inactive customer, or if we close or suspend your account, our Privacy Policy, as it may exist from time to time, will continue to apply. We may amend this Privacy Policy at any time, and we will inform you of changes as required by law. You may have other privacy protections under state laws, and we will comply with applicable state laws when we disclose information about you. This Privacy Policy applies to all accounts you may have with us, and it replaces all our previous disclosures to you about our information practices.
This FDIS RAINIER Privacy Policy is currently applicable only to FDIS RAINIER's United States customers and visitors to our Web site. Cross-border transactions may have their own rules and practices.
Services by Cardservice International.
The FIRST DATA name, trademark and logo are owned by First Data Corporation. All other trademarks, service marks and trade names referenced in this material are the property of their respective owners. The First Data Independent Sales Agent Program is operated by Cardservice International, Inc. Cardservice International, doing business as First Data Independent Sales (FDIS), is a registered ISO/MSP of Wells Fargo Bank, N.A., Walnut Creek, CA. American Express requires separate approval. FDIS Rainier is an independent agent for Cardservice International.
All content © 1998-2010 Creditcardman® , Inc.. All rights reserved.
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